How should you document the most important day of your life?
As a bride or groom searching for a way to preserve the memories of your wedding day, you have probably seen the terminology ‘videography’ and ‘cinematography’ thrown around, almost interchangeably. And while both document your wedding day, the terms are not interchangeable or even similar.
What is Videography?
The Merriam-Webster Dictionary defines videography as “the practice or art of recording images with a video camera.”
Usually chronological, videography is simply meant to record an entire event from beginning to end without the need for artistry. A videographer does not need to be creative or tell a story through the video; straightforward, they are there to document the day as it unfolds. Videography equipment is limited since the purpose is to film the day only. A simple video camera is typically used with a wide lens, to try to catch everything. Wedding videographers also tend to include all or most of the dialogue of the wedding day, instead of allowing the images to speak for themselves. The editing style is very different as well since there is no need to piece the footage together to tell a story of the couple. The story tells itself in a chronological way and focuses more on the wedding day and less on the couple and their story.
What is Cinematography?
The Merriam-Webster Dictionary defines cinematography as “the art or science of motion-picture photography.”
Cinematography is the art of designing a piece of film that is movie quality. Even the word “cinema” or “cinematic” immediately brings to mind Hollywood movies on the big screen, TV shows, and music videos. It blends shooting creativity with storytelling and focuses on the bride and groom and the story of their love. Cinematographers provide more than just film production of your wedding, they strive to deliver an experience! This means that we try to connect with the couple on a personal level and communicate often before the wedding day to grow that relationship. They also draw much of their inspiration from the couple, their story, their style, and the venue where the wedding is taking place.
Why Ever After Studio?
Ever After Studio specializes in high-quality cinematic wedding films, not only to document your day but to remind you of the love and excitement and emotions that you felt on your wedding day! We use ultra HD capable cameras with a collection of lenses, monopods, and tripods to get multiple angles and shots, gimbal stabilizers and cranes to completely erase any shakiness, aerial drones to capture your venue, Lavalier microphones, and other audio equipment to perfectly record your vows, and lighting kits. Our cinematographers film with almost no color saturation and here’s why: digital cameras cannot capture colors as brilliantly as film cameras. So instead of working with film, they digitally capture the footage in muted colors and add them in with color grading, to really give the images the same vibrancy as if it was captured using film.
Our editors also incorporate slow motion and time remapping integration to really focus on the emotions of the day. The finished video is edited and arranged in a cinematic way, to depict you and the person you love as the central characters in your own romantic film.
Videography records your wedding day and cinematography tells your love story, your way. I’m certainly not saying that there is no place in the wedding industry for videography, but it is quickly becoming outdated as technology and filming styles are constantly evolving. Each moment only happens once, why not have it captured in a cinematic way?